Cool kicks are great, but like every wonderful superhero out there, things are just better when you have the right sidekicks. Designed by DJ Clark Kent, the buzzed about and anticipated Nike Air Force 1 Low Supreme WBF “Five Boroughs” Pack (which will be dropping tomorrow with a banging block party at Nike Sportswear 21 Mercer) has garnered a few worthy sidekicks in the orthodox form of t-shirts and caps. Each t-shirt spells out the one of the five hoods the shoes are repping for, and both the fitted hats and the t-shirts feature matching colorways and type as the shoes (the words on t-shirts are modeled after the small logo on the heel of the kicks). Check out the entire package, and remember the importance of getting everything right.
As there only only two days left in July, for those who have been waiting for new G-Shock releases here is a peek at what will be available for the coming month. For august, things are staying monochromatic for models ranging from the classic GA110 to the DW6900. From your basic black and grey to the brighter neon pink, blue and orange (continuing on the Crazy Colors rampage), these shall be quite easy to match with any wardrobe as long as something is kept simple. Also, amongst the pack is a collaboration between animated series Evangelion and G-Shock, drawing on the new GA110 (the model which Dee & Ricky had put their hands on as well). Check out the collection and look out for them at your esteemed G-Shock retailers in a few days.
By now, most should know that simplicity doesn’t equate to boring. However, being able to execute simplicity without inducing a drawn-out yawn is another story. adidas Originals has once again proven that keeping simple interesting is no feat for them with the new bright blue Samba Casual Leather. Sure, everything from the tongue to upper and three-stripes to laces and toe have been crafted in a sea of blues, but the intriguing touches come from the slightly translucent soles, embossed leather tongue tag, heel tab, and a mix of suede and leather for the rest of the shoes. Colorful yet with a touch of that retro-burnished look with leather and copper eyelets gives the classic Samba a sense of measured interest.via: Suelasdegoma
One cup Torison technology, one cup Soft Cell technology, pinches of neon bright shades and adidas Originals flavor to garnish– the adidas Originals MEGA Diner is exactly where you can hit up for a fresh-off-the-sneaker-grill. Paul Iacono is already a frequent at the diner, and gotten his hands on the biggest, baddest, freshest thing there is, served up by none other than B.o.B. Well, don’t go searching for it on Yelp! yet, the adidas Originals MEGA Diner 2010 is just another winningly fun and creative marketing effort for the new adidas Originals MEGA Collection.
Sure, Pharrell Williams’ Billionaire Boys Club and Ice Cream have branched off into the more mature and tailored wing of things this season, but for the end of July, the labels get back to their graphic roots and play with the cool, sweet and spacey with new releases that resemble what kick started the brands. Ice Cream will be dropping a series of graphic tees playing off the American comic style and the label’s name, meanwhile, Billionaire Boys Club will be dropping a red polo alongside a pair of interesting digi-distressed jeans. Instead of doing distressed washes, BBC has decided to replace the distressed portions with spotty digi prints that resemble darkened patches of wear. These will be hitting the racks over the weekend, so you know when to hit them up if you are feeling them.
Mark your calendars now. The Air Jordan XI (11) Space Jam released to riots and mayhem when the limited supplies ran out. While the Space Jam holds a place in sneaker lore all its own, the Air Jordan XI (11) Retro in Cool Grey may approach the same level of mania when it drops this holiday season. This was an off-colorway, meaning that Jordan never wore it on the court, but the Air Jordan line’s retros have a history of smooth releases in grey, and this model may be the most famous of them. The icy soles have a tint of blue, which appears to be a new permutation on the model which plays off the tonal greys in the upper. These photos are from the grade school (GS) models, so keep checking Freshness for photos of the adult size models coming soon. via MacqueeSole
Not too long ago, we had reported on the release of Audi’s latest addition to its family, the A7 Sportback. The Audi A7 Sportback is a five-door model meant to be the utilitarian child of a matrimony between a sedan, a coupe and an SUV. Sure, the specs may speak for itself, but nothing tells a better story than a video, and the first driving footage of the Audi A7 had just been released onto the web for the world to see. The A7 will be on sale this fall in Europe, but there is no information on North American release dates yet. So meanwhile, enjoy the footage and stay tuned for more information to come.via: World Car Fans
In the past few years, Pharrell Williams‘ scope of work has expanded quite exponentially. First, he expanded his musical horizons, then ventured into the sartorial with BBC/Ice Cream, then he heads on into the green with Bionic, followed by art– becoming both a subject and a creator, then, one of his most recent and strangest collaboration yet– an interesting partnership with Dr. V.S. Ramachandran, a professor of neuroscience and psychology at the University of California, San Diego, who is also the director of the University’s Center of Brain and Cognition. The duo sat down with Interview Magazine and chats with Dimitri Ehrlich about the concept of seeing sounds, the science behind it, and delves into the more scientific aspects of cognition, psychology, creativity and music. Don’t worry, everything is still laid out for the layman, so check out the full interview at Interview, and see a different side of Pharrell. photography by: Craig McDean
After the limited edition summer totes, Parra gears everyone up for the last bits of summer with more whimsical slogans and and coquettish graphics. On the packs of grey and white graphic t-shirts, Parra drops some cryptic lines such as “There Will Be Drama” (What drama?) and “Please Up Not Give” (Someone apparently already gave up a few words here and there), and asserted that he is quite as important as the 26 alphabets, 10 numbers and a few symbols and punctuation marks. Not a fan of blatant, tactless slogans? The Rockwell Spring/Summer 2010 T-Shirt Collection is now available online via Rockwell.
It seems like this colorway would have been produced a long time ago, yet it is the first time to see this black and gold color combination on a Casio G-Shock DW-6900. What makes this model special however is the extra gloss finish on the black casing and wrist band to add a more premium feel. Couple that with the shiny gold metallic colors used on the face, buckle and logos make these a truly special watch. If you did not want a casual watch that was overly loud yet have presence, this might be the product you have been looking for. via: Arkwax
There are quite a few contenders in the luxury sneaker market right now, since the uptown crowd saw the need to integrate and expand themselves into a new clique– the downtown clique who are indispensable in trendsetting and taste making. Lanvin, Dior Homme, Gucci are just a few of the famed luxury houses who have successfully brought a luxurious touch to the urban footwear staple. Of course, French fashion house, YSL, is not one to miss out on the game, and has been purveying great high-top sneakers for a while now as well, with its very own core loyal followers. For Fall/Winter 2010, YSL has created a video to showcase its capsule collection of sneakers are have departed slightly from previous high octane and glossy numbers “postmarked” with the YSL logo, and became slightly more muted in monochromes, neutrals and tonal mesh-up of materials. Check the classic high-top silhouette and chukkah-inspired numbers. These are meant to be worn with the hip downtown insouciance, where your clothes and accessories don’t define who you are, but are just utilitarian means of getting around. via: Juncture.
The latest collection from White Mountaineering is titled Exploration Party and will finally launch next week on Friday, August 6th at the White Mountaineering flagship store in Tokyo. One of the key items is the varsity jacket inspired wool long coat in navy/white or gray white. It is perfect for those who want to dress up but keep it street at the same time. Another highlight item is the Gore-Tex jacket which is constructed in their signature high quality and available in safety orange, navy and green. Other basic items include quarter length stretch pants, wrap around skirt and dress up shirt. These are just a sneak peek into the Fall/Winter 2010 collection and there will be more interesting items dropping soon.
The newly opened EXI.T on Hong Kong’s busy Causeway Bay shopping district will be hosting a launch event next week. We recently saw the release of the Comme des Garçons Play collection and they are not showing any signs of slowing down. The launch will celebrate the 2010 collection between adidas Originals by Originals Kazuki Kuraishi and LUKER By NEIGHBORHOOD. Guest DJ’s on the night will be Shinsuke Takizawa of NEIGHBORHOOD and Kazuki Kuraishi. Pop by the EXI.T store to view the latest collection.
EXI.T
5 Pak Sha Road | Map
Causeway Bay, Hong Kong
