Originally debuting in 2008 at the Beijing Summer Olympics, the Nike Hyperdunk represented a new breed of basketball shoe, one that married lightweight performance with a futuristic, avant-garde design. The 2013 edition of the shoe, designed by Peter Fogg, builds on the minimalist aesthetic of the original … READ MORE
adidas – Brooklyn Nets Shop to Open in Coney Island
The classic black and white design of the Brooklyn Nets uniform has translated into banner sales for the team’s apparel and accessories, and the organization is taking advantage of the summer crowds at Coney Island by opening a Nets shop inside the landmark Brooklyn attraction. The Nets … READ MORE
UNDFTD x Nike “Bring Back 2003″ Pack
Eleven years ago the crew at Undefeated received a gift from Nike commemorating the opening of its second storefront. That gift was a military-inspired Nike Dunk Hi, built with an olive-drab mesh upper and contrast black Swoosh. The shoe would help to foment the growth of sneaker … READ MORE
The Great Gatsby – Movie Brand Identity by Like Minded Studio
As with any company, brand, or organization, a logo is often the first thing a customer sees and it ultimately helps to define their personality. A logotype is ultimately a visual expression of the substance of a particular emotion, and the script developed for The Great Gatsby … READ MORE
Nike Zoom Hyperflight – Total Orange Tiger
Following on the heels of PUMA’s preview of their Animal Pack for Fall 2013, Nike enters the wild kingdom with this Total Orange Tiger Nike Zoom Hyperflight. From collar to toe, this sneaker is covered with an eye-catching stripe pattern across its smooth leather upper, featuring black markings and … READ MORE
Recon Instruments – Jet Smart Glasses
While Google Glass is fighting to earn its place on your head as you go about your everyday business, Recon Instruments is aimed entirely at athletes. Their latest product, the Jet, a pair of smart glasses, technically fit in the same space as Google’s Glass, but these … READ MORE
XBOX ONE – Next Generation All-In-One Entertainment System | Preview
Advertised not just a new gaming console but an evolutionary leap in home entertainment system, Microsoft unveiled the XBOX ONE at its Redmond, Washington headquarters an hour ago. While executives are still taking turns presenting all the innovative features, here are some of more notable ones. Not … READ MORE
Y’s by Yohji Yamamoto x adidas Super Position
By creating his Y’s by Yohji Yamamoto line, fashion icon Yohji Yamamoto has an additional outlet for his creativity. So now along side with his coveted Y-3 collaboration with adidas, the 69-year-old designer will be introducing the new Y’s by Yohji Yamamoto x adidas Super Position. A … READ MORE
Nike SB Dunk Mid “Watermelon”
Sunshine, BBQ, cold drinks, and watermelon are all essential for a great summer cookout. Nike SB has focused on the latter for their upcoming Dunk Mid release. Sporting a two-tone green upper and a flesh red textured leather swoosh, Nike completes the watermelon look with a greenish-yellow … READ MORE
LOEWE x Junya Watanabe COMME des GARÇONS – Fall/Winter 2013 Collection | Preview
Designated as the Official Supplier to the Spanish Royal Crown in 1905 and now part of Bernard Arnault’s LVMH empire, luxury label LOEWE is shedding its rigid persona this Fall. Instead, it found a rather odd bedfellow in Japanese designer Junya Watanabe and the COMME des GARÇONS … READ MORE
