Today marks the opening of MUJI, the hugely popular Japanese retailer best known for its “all value/quality but no frills” products, here in SoHo neighborhood of New York City. The opening also marks a momentous point in the retailer’s 27 years history as the first retail location in the U.S.
The opening celebration was a simple fare, with free tea, coffee, and bagels greeted some of the early shoppers this morning. Customers also received a free MUJI “My Bag”, a reusable cloth shopping bag, with free MUJI gifts inside. For the next 3 days, MUJI will include a free “My Bag” with every purchase as well. In the near future, MUJI shoppers that utilize their “My Bag” will receive special incentives and/or discount, all to promote environmentally friendliness among the shopping public.
At about 3,200 square feet of retail space, the SoHo store will offer over 2,000 items of MUJI products, including about 570 stationeries, 270 health & beauty products, 30 simple appliances, 330 apparels, and many more. The store will open 7 days a week.
455 Broadway | Map
New York, NY 10013
More photos after the jump…