Billionaire Boys Club + Ice Cream - Opening Party

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Billionaire Boys Club + Ice Cream - Opening Party - 0

Last evening marked the official opening celebration of the 3rd Billionaire Boys Club + Ice Cream flagship here in New York City. Friends, families, and well-wishers jam packed the store on West Broadway in SoHo, as Nigo and Pharrell greeted fans inside & outside of the store.

Designed by Wonderwall of Japan, the store will hold the complete collection of BBC and Ice Cream apparel & footwear. The store will be open 7 days a week, a great destination for the holiday shopping season.

Billionaire Boys Club / Ice Cream New York
456 West Broadway | Map
New York, NY 10012
> BBC/Ice Cream

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> Additional BBC/Ice Cream coverage on nitro:licious
> Additional coverage on Complex
> Additional coverage on Miss Info's Blog

More photos after the jump...

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Teyana Taylor

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Aaron Reid

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Darryl "D.M.C." McDaniels

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KAWS

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Kevin "Saer" Leong

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Cypher

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Swizz Beatz

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Nigo and Pharrell

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