In a homogeneous culture, like Japan’s, the desire to be unique and authentic takes on a greater meaning. Hence, the constant influx of unique collaboration. This most recent one is from Japanese retailer http://beams.co.jp” target=”_blank”>BEAMS and UK-based bag label http://michaellinnell.co.uk” target=”_blank”>Michael Linnell. If Michael Linnell is unfamiliar to most, that is because it isn’t a fashion label. Instead, Michael Linnell is a mailroom supplies manufacture, with the exception that it is the official supplier of postal carrier equipment for the http://royalmail.com” target=”_blank”>Royal Mail of U.K. the past 30 years. Based of the Mchael Linnell’s satchel, a BEAMS’ logo is printed on the exterior and a large “Royal Mail” logo imprinted on the interior.
The http://beams.co.jp” target=”_blank”>BEAMS x Michael Linnell Messenger Bag is currently available at BEAMS and BEAMS retail point in http://zozo.jp/” target=”_blank”>ZOZO shopping network.
http://zozo.jp/shop/beams” target=”_blank”>> BEAMS [ZOZO]
http://michaellinnell.co.uk” target=”_blank”>> Michael Linnell’s Mailroom Supplies
More photos after the jump…