Although the focus of international media has largely shifted to the Olympic Game in Beijing, the crew at Tokyo’s Gallery1950 wants to remind people that ongoing recovery effort at China’s Sichuan Province after the massive 7.9 scale earthquake hit the region in May.
Together with Hong Kong-base Metertee and Japanese online shopping network ZOZOTOWN, the collaborative Something For You t-shirt features a front graphic of a chronograph stopped at 2:28, the time the earthquake hit. To rally re-new interest, Gallery1950 imprinted a bold statement on the rear, “Friendship or Heartless”. Scheduled to be release in November, the Gallery1950 x Metertee – Something For You T-Shirt in now available for pre-release reservations at ZOZOMESSE section of ZOZOTOWN. All sales proceeds will be donate to the Sichuan Earthquake Recovery Efforts.
> ZOZOMESSE [ZOZO]
More photos after the jump…