A little less than a year ago, Nike and Foot Locker opened the first House of Hoops in Harlem New York. Today, Nike and Footlocker is preparing to open their second location in the United States in Los Angeles at the Beverly Center Mall. The House of Hoops is a hub for all things basketball and a home for consumers who live and breathe the game of basketball. This basketball haven also gives hoops fanatics access to player exclusive footwear the personalized performance sneakers of Kobe Bryant, LeBron James, Lamar Odom, Derek Fisher and Pau Gasol and other limited edition Nike Basketball, Air Jordan and Converse sneakers. For today's opening there will be a number of celebrities on hand to help open its doors including NBA athletes Scottie Pippen, Ron Harper and Tina Thompson; Hurricane Season's Jackie Long, Taraji Henson and Khleo Thomas; and a special performance by Ice Cube. The event will be hosted by former NBA player and talk show host John Salley and former NFL player and actor Terry Crews.
House of Hoops by Foot Locker
Beverly Center Mall - 6th Floor
8500 Beverly Blvd. (cross street N. La Cienaga Blvd.)
Los Angeles, CA 90048
More photos and full schedule of events below...
Friday, October 10th, 5:30-8:30PM
- 5:30PM - 6PM Hurricane Season presentation and panel discussion with director and cast members
- 6PM 7:30PM Athlete Q&A with Scottie Pippen, Ron Harper, Tina Thompson, hosted by John Salley and Terry Crews
- 7:30PM Performance by hip-hop artist Ice Cube