PUMA x BEAM Interactive – Virtual Wardrobe

By - January 7th, 2009

puma PUMA x BEAM Interactive   Virtual Wardrobe

As part of it’s ongoing 60th birthday celebration, PUMA launched their Past Masher, which lets you mix and match the best, and worst, styles of the past 60 years of fashion. The virtual wardrobe was created by BEAM Interactive and has 45 million possible combination for you to create. This interactive experiment goes with their “I Am 60″ Decades Collection, inspired by iconic styles from the ’40s through the ’90s.

> PUMA Past Masher

> BEAM Interactive

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