MIZUNO FALCOM – IMAGINATON Collection

By - January 26th, 2009

MIZUNO FALCOM   IMAGINATON Collection

To explore the possibility of athletic wear used beyond the stadiums, the fields, and courts, the 100-year-old Japanese sporting goods manufacture MIZUNO established MIZUNO FALCOM.  Like Nike Sportswear, MIZUNO FALCOM fuse the technical aspects of professional athletic wear with trend oriented elements in fashion.  However, that is where the similarity ends between the 2 labels.  Whereas Nike Sportswear retains much of its sports heritage, products from MIZUNO FALCOM completely forgo its origin and are instead re-invented.  For the label’s 5th collection, it tapped a designer familiar to the “re-invention” process, Cycle Co. Ltd. & CLS director Takahiro Okazawa, who successfully introduced the new concept of denim-wear with Levi’s F.L.U. label.

In the new MIZUNO FALCOM Collection, titled IMAGINATON, Okazawa scrutinized both technical and tradition elements. And in turn created a line that is balanced reflection of both.  Take the Open Zipped Peacoat, while it remains within the classic silhouette of the peacoat. Waterproof zipper enclosures are added as well as a high tech Breath Themo insulation.  Quilted liners are created in waveforms to permit maximum escapement of moisture.  Another is the simple Pile Knit Shirt, which include a tri-blend composition and buttoned cuffs that double as finger-less gloves.

The MIZUNO FALCOM IMAGINATION Collection for Early Spring 2009 is now available at MIZUNO flagship stores in Harajuku, Tokyo and Namba, Osaka.  The collection also retails at selected UA’s SOUNDS GOOD branches across Japan. Via:: honeyee.com

MIZUNO Harajuku
6-17-15 Jingumae | MIZUNO FALCOM   IMAGINATON CollectionMap
Shibuya-ku, Tokyo Japan
TEL #: +81-03-5469-7741

MIZUNO Nanba
3-8-22 Nanba | MIZUNO FALCOM   IMAGINATON CollectionMap
Chou-ku, Osaka Japan
TEL #: 81-06-6641-0861

> MIZUNO FALCOM

> MIZUNO

More images after the jump…

MIZUNO FALCOM   IMAGINATON Collection

MIZUNO FALCOM   IMAGINATON Collection

MIZUNO FALCOM   IMAGINATON Collection

MIZUNO FALCOM   IMAGINATON Collection

MIZUNO FALCOM   IMAGINATON Collection

MIZUNO FALCOM   IMAGINATON Collection

MIZUNO FALCOM   IMAGINATON Collection

MIZUNO FALCOM   IMAGINATON Collection

MIZUNO FALCOM   IMAGINATON Collection

MIZUNO FALCOM   IMAGINATON Collection

MIZUNO FALCOM   IMAGINATON Collection

MIZUNO FALCOM   IMAGINATON Collection

MIZUNO FALCOM   IMAGINATON Collection

MIZUNO FALCOM   IMAGINATON Collection

MIZUNO FALCOM   IMAGINATON Collection

MIZUNO FALCOM   IMAGINATON Collection

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