http://amsterdamworldwide.com” target=”_blank”>Amsterdam Worldwide is a communications agency based in Amsterdam and they have completed a short animation project for http://onitsukatiger.com” target=”_blank”>Onitsuka Tiger entitled Zodic Race. This short animation is part of a year long ‘Cycle of Life’ campaign to commemorate the 60th anniversary of Onitsuka Tiger. The Zodiac Race ties in with the Onitsuka Tiger’s http://freshnessmag.com/v4/2009/01/23/onitsuka-tiger-chinese-zodiac/” target=”_blank”>Chinese Zodiac Collection posted earlier and it explains how the animals came to be in order for the zodiac calender. There is also the making of the short animation which is an interesting behind the scenes look on how involving this project really was.
http://onitsukatiger.com” target=”_blank”>> Onitsuka Tiger
http://amsterdamworldwide.com” target=”_blank”>> Amsterdam Worldwide
Making of the short animation after the jump…