It looks like Nike Football in Japan have started a campaign called “ãã®ãƒ¯ãƒ³ãƒ—レーã§ç«ã‚’ã¤ã‘ã‚” which literally translated means “Ignite with one play”. The four month long campaign is based on the essence of football/soccer which relys on 4 important skills, First Touch, Close Control, Speed and Agility. Here is the preview of the campaign with players explaining the 4 skills and some footage of commercials. The last commercial is dramatic and executed very well. Via: SOPHNET.
