Since the (RED) campaign garnered a great amount of press and public attention towards AIDS relief, a number of labels and companies have hopped in with similar AIDS benefit projects. H&M had collaborated with a number of artists and designers on their Fashion Against AIDS collection this year, but http://maisonmartinmargiela.com”>Martin Margiela had been working on the same cause since 2003. The AIDS Charity Tee was first produced in Autumn/ Winter 2003, and had been seasonally reproduced in different colorways since. A portion of the profits from sales goes to benefit http://aides.org”>Aides, a French organization dedicated to supporting persons living with HIV and those around them. Aides is one of the most important NGOs in Europe for AIDS/HIV.
The AIDS Charity Tee humorously and fittingly reads ” There is more action to be done to fight AIDS than wear this t-shirt, but it’s a good start”. With every bit of satricial and biting humor as the other Margiela pieces, this t-shirt is produced from 100% cotton and by now a classic Margiela tee. This season’s AIDS Charity Tee just got in at http://oki-ni.com”>oki-ni.
http://maisonmartinmargiela.com”>> Martin Margiela