Already carried several designations, New York City will be adding one more this weekend as the “Denim Capital” when the San Francisco-base Self Edge opens its East Coast Flagship on Orchard Street of the Lower East Side. Working closely with Andrew Chen and Johan Lan of apparel label 3sixteen for the past few months, the Self Edge’s proprietors, Kiya and Demitra Babzani, were able to replicate the same denim bazaar feel to the new space. As with its West Coast counterpart, the new Self Edge New York (SENY) will offer some of the most exclusive denim & apparel, including Sugar Cane & Co., Iron Heart, Buzz Rickson, as well as a full line of 3sixteen collection and more. The store will also debut 2 high end denim labels that weren’t available here in the United States till now. The new Self Edge New York will open its door tomorrow, July 24th, at Noon.
Self Edge New York (SENY)
157 Orchard Street | Map
New York, NY 10002
Opening Date: July 24th (Tomorrow!) | Noon