PHENOMENON is the big brother to the Japanese brand Swagger in which it is more experimental and takes street elements in a more high fashion style. With influences from electro music as well as Hip Hop, the collection is eclectic as ever and definitely a new take on street fashion. One of the bold pieces that marry street wear and fashion is the Ice Jersey that takes an interesting cut with a lower than average neck line similar to a V neck. And speaking of V neck, the Mini V neck is interesting with an all over print of bacteria by macro photography. There is a scarf with the same print as well. Denim Pleat Pants brings us back to the years we rather forget in 90’s Hip Hop era, with baggy MC Hammer like cut turns otherwise ordinary denim into something else. All items are available at authorized PHENOMENON dealers.