As NBA star athlete, LeBron James, reaches London this weekend. His http://nike.com/nikeos/p/nikebasketball/en_US/athletes/mtag” target=”_blank”>More Than A Game World Tour decided to honor the city’s 2 millennium of history with the theme “Tradition”, one of 6 personal credo of LeBron. In the color of LeBron’s alma mater, the place where it all started, http://stvm.com” target=”_blank”>Saint Vincent-Saint Mary High School (http://stvm.com” target=”_blank”>SVSM), Nike produce 123 pairs that will only be available at the London Niketown and the newly opened London House of Hoops in Footlocker.
Currently on tour to promote the upcoming release of http://morethanagamemovie.com” target=”_blank”>More Than A Game, a http://lionsgate.com” target=”_blank”>Lionsgate documentary which chronicles LeBron James and his teammates’ start during those formidable years at SVSM. The tour will return to the US next as it visits the Big Apple on September 20th before finishing in Los Angeles on the 26th.
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