DC Shoes – The Dyrdek Collection

By - October 2nd, 2009

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To commemorate 15 years of friendship, DC and team rider Rob Dyrdek have created the limited edition Dyrdek Collection a unique line of premium footwear, apparel, and accessories. An integral part of the label since he joining the DC skate team in 1995, just 2 years after Ken Block and Damon Way founded the company. Aside from the team functions, Dyrdek’s been an active participant through every operation at DC, from marketing to product development. The result is the RD1 Mid, the centerpiece of Dyrdek Collection. It is not only a reflection of his first signature shoe, the Dyrdek 1. It is also an updated product based on Rob Dyrdek’s design concept 15 years ago to create a skateboard-oriented footwear with the performance elements of athletic footwear.

As homage to the Dyrdek 1, the new RD1 Mid feature similar panel design and lace loops from the pioneering skate footwear. A product identity code, RD0915AW, is etched towards the rear heel, in reference to another code, RD9501AW, found on the tongue of Dyrdek’s first signature footwear. A cipher of   significance. the RD is acronyms Rob Dyrdek followed by the year, the footwear model number, and his deck provider, Alien Workshop. Comes in 2 colorways in mid-top form, each is constructed with perforated leather with custom interior lining.

The Dyrdek Collection will also offer a limited selection of denim specifically made for skateboarding, zip-up fleece jacket, t-shirts, hats, wallets, and premium leather jacket. All will adorn a water-like design pattern. In tune to the collection’s theme and in Dyrdek’s word that “Fantasies Run Deep”. The DC Shoes Dyrdeck Collection is now available at all DC Shoes retail locations, its official online store, and a new website devoted to the collection, www.rd0915aw.com.

DC – New York
109-111 Spring Street | Map
New York, NY 10012
TEL #: 212-334-4500

DC – Los Angeles
8025 Melrose Avenue | Map
Los Angeles, CA 90046
TEL #: 323-944-0041

> DC Shoes – The Dyrdek Collection (www.rd0915aw.com)

> DC Shoes
> Rob Dyrdek

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5 comments
jathan
jathan

Big fan ad you make some nice clean cut shoes rob.

Edward White
Edward White

love the shoe i wont some of my own just dont now wher to get any

Rob
Rob

The black/blue/white theme is really clean.