BKRW Creative Agency adds a little je nais sais quoi to Los Angeles label, Crooks & Castles by bringing the former in touch with French label, Stereo Panda and helped build a relationship based on a foundation of BMX. Founded by BMX riders and stars, Jimmy Petitet, Lionel Cardoso and Alex Jumelin, Stereo Panda is French label rooted deep in BMX influences and culture. As such, the label was both a perfect and intriguing fit for Crooks & Castles, whose founder and creative director, Dennis Calvero, is a big BMX fan.
Both parties met and came together to created an exclusive limited edition Varsity Jacket with help from BKRW Creative Agency. The black and white varsity jacket features the best of both worlds of Crooks & Castles and Stereo Panda with large logo embroidery patches, veal leather sleeves and luxurious satin lining.
To launch the jacket, Alex Jumelin (one of the founders behind Stereo Panda) and Mathias Dandois (double world champion of 2008 and 2009) roder at the Trocadero Plaza in Paris donning the new Varsity Jacket. The jacket is now available for purchase online at the Black Rainbow Shop, so head on over and check out the rare collaboration! via: BKRW