ROCKWELL – Somewhere In L.A. At The End Of November – Parra Mobile Pop-Up Truck

By - November 23rd, 2009

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Earlier this month, we brought the news of a wonderful Amsterdam transplant, Rockwell, moving into Los Angeles temporarily at the end of November. The pop-up venture conducted by Rockwell brand by Dutch artist, Parra, has finally revealed where “Somewhere In L.A. At The End Of November” is. The pop-up store will be hosted in The Rockwell Ice Cream Truck and the truck will travel through Orange County and Los Angeles during the span of Thanksgiving, carrying exclusive Rockwell items and a special Rockwell x Stones Throw tee that is created just for this occasion. Like all the other wonderful retail trucks cruising through the greater Los Angeles area (the Kogi BBQ Truck, anyone?), you would have to follow Stones Throw (the official North American distributor for Rockwell) on Twitter. Have a rocking-well scavenger hunt this Thanksgiving. Why stand in line at the break of day for Black Friday when you can follow a truck full of Rockwell goodies around? Check out some of the items that you will be able to scour from The Rockwell Ice Cream Truck– think Parra’s tees featuring his whimsical creatures (some twisted in scandalous positions), Rockwell duvet covers that will help you sleep well, stickers and jackets. via: Stones Throw

Event Dates: Novemver 27th (Friday) – November 29th (Sunday)

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