Online retailer DEDUE in Japan’s largest online shopping network ZOZOTOWN is celebrating its fifth year since opening its doors. One of the items produced especially for the anniversary is with BAL, which DEDUE is a stockist. To make it interesting BAL have teamed up with MEDICOM TOY to produce a custom limited edition BE@RBRICK. On the exterior the BE@RBRICK is printed with lime green and hot pink splatter paint scheme that was designed by BAL especially for this project and made for unisex appeal. The actual BE@BRICK has been constructed with glow in the dark material that makes it glow at night.