Everything old is new again with New Balance for Fall/Winter 2010. After visiting New Balance at the COMPASS Trade Show in New York City’s The Puck Building two days ago, it seems quite clear that one of the core focus for New Balance in the upcoming season is bringing back the beloved classics.
Amidst fresh colorways, New Balance’s Fall/Winter 2010 collection points to a classy, earthy and season appropriate palette for its iconic shapes such as the lightweight 320, the ever-popular 576 and enduringly classic 574. Spotlight on some interesting pairs include the pioneering 320 which is replicated from toe to heel off the original model from the 70s and reissued to make authentic heritage relevant again. While the 320 stays true to original form, the 574 is updated for the new year with a firmer fit and sleeker silhouette and reworked in outdoor fall palettes such as olives and burnished orange, in a mix of leather and textile. Last but not least, for runner who are fans of the classic New Balance, the 455 are reworked in a fresh tapestry of materials, mixing suede with tumbled leather and canvas in browns and easy matching grey.
The classics remain timeless for a wonderful reason, and New Balance understands the appeal of stylistic longevity for consumers today. With that in mind, the new season remains solid and versatile for all both in terms of design and performance.