It has been 90 years since New Era was established as a headwear company. In this industry, just surviving 90 years is a feat, and doing well like New Era has is something more than just a feat. For New Era, the key to its longevity is its product quality. So, it is only fitting that New Era has gotten together with SIGG, who has been producing high quality eco-friendly water bottles for the past century.
These aluminum bottles are customized with iconic New Era logos in silver and white colorways. The silver bottle features the classic New Era logo on the front, with the company time-line on the back. Meanwhile, the white versioh, which would be loved by fitted cap fanatics, features the gold visor sticker from the 59FIFTY caps. Both are limited edition and are available now only at New Era Japan online store.