Born in the heart of New York City's counter culture action in the Bowery district, Dave's Quality Meat has been the quintessential retailer defining and purveying the New York City style since its inception in 2003. This season, DQM continues to push for effortless simplicity with a point of view through button downs, graphic tees, pants and accessories designed for the urban crawlers and those with a love for wheels (literally). Keeping in line with the down-to-earth styling, DQM has just released its Spring 2010 lookbook featuring both staff and friends chilling the in city, riding and pushing. The lookbook is shot by none other than NYC street photographer Sue Kwon, who has been documenting the down, real and gritty side of the city since the eighties. All items are currently available for purchase both in store and online.