Reebok x EMPORIO ARMANI - EA7 Collection Fall 2010 Presentation | Event Recap

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The sky is the limit! Luminaries from fashion medias and blogsphere gathered last evening for the official unveiling of Reebok x EMPORIO ARMANI EA7 Collection for Fall 2010. Hosted by New York's Kimberly Hotel at its Penthouse Suite, the collection is a combination of style and function. It made its debut during January's Milan Fashion Week, where the collection drew much positive attention and accolades for its re-imagination of what has been a category dominated by athletic gears giants. Slim European silhouette with optimal technical inputs from Reebok, the EA7 strikes an ideal balance which only a master designer such as Giorgio Armani could achieve. As stated by the icon during a press conference recently, "I wanted to offer my customers the possibility of wearing sports clothes that were stylish and comfortable. My new alliance with Reebok is a natural consequence of this philosophy."

The Reebok x EMPORIO ARMANI - EA7 Collection will arrive at select Reebok flagships and EA boutiques worldwide towards the end of August this year.

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