PUMA - Japan Model Factory Tour

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With the mode of transportation being so advance, sometimes you have to wonder if there is any legitimacy to the "Made In...." signage on that pair of sneakers you brought. The same nagging question drove editor Kawase of Japan's SHOES MASTER on a fact-finding trip. A short hope on the Shinkansen to the southern city of Himeji, famous for its feudal castle, unparalleled natural beauty and where a lowly factory stood since 1927, of which 33 years had been making PUMAs. There are no robotic arms or heavy machineries. Instead, the craft remains much the same as decades ago... via: SHOES MASTER

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