Capsule Show 2010 Naked & Famous Denim Spring/Summer 2011

By - July 19th, 2010

Capsule Show 2010  Naked & Famous Denim  Spring/Summer 2011

No it isn’t an optical illusion you seen here.  There are no wires, no stands, nothing…  What you’re seen is a pair of denim standing up-right on its own.  This is a raw of selvedge denim by Naked & Famous, in fact, the heaviest weight ever created at 32 oz.  It is quite rigid yet still wearable.  Already several retailers have expressed interest in Naked & Famous creating more in the future.  This is at the root of the family-own Naked & Famous, not as conversation centerpiece but to experiment and to push the boundary of possibilities of denim can be.  Would you ever think of weaving fine aluminum threads within your selvedge denim? Naked & Famous did, all in order to keep “wrinkles and pleats” in form, even after washes and ironing.  How about cashmere?  Naked & Famous did, produced a limited collection of 16 pairs of all-cashmere denim in part with Barneys New York.  What else would they think of next?

Capsule Show 2010  Naked & Famous Denim  Spring/Summer 2011

Capsule Show 2010  Naked & Famous Denim  Spring/Summer 2011

Capsule Show 2010  Naked & Famous Denim  Spring/Summer 2011

Capsule Show 2010  Naked & Famous Denim  Spring/Summer 2011

Capsule Show 2010  Naked & Famous Denim  Spring/Summer 2011

Capsule Show 2010  Naked & Famous Denim  Spring/Summer 2011

Capsule Show 2010  Naked & Famous Denim  Spring/Summer 2011

Capsule Show 2010  Naked & Famous Denim  Spring/Summer 2011

Capsule Show 2010  Naked & Famous Denim  Spring/Summer 2011

Capsule Show 2010  Naked & Famous Denim  Spring/Summer 2011

Capsule Show 2010  Naked & Famous Denim  Spring/Summer 2011

2 comments
Daniel
Daniel

Gimmick? Levi's? Levi's have made a stand in the denim world since day one leaving a long lasting mark of quality and style, however if Naked and Famous were to follow a Levi's style you would simply hassle them for being unoriginal. I don't see this brand as gimmicky, I see naked and famous as taking the passion and craftsmanship found with Japanese denim and breathing a new perspective into a repetitive world. When other brands say "let's see if this new cut works!" Naked and Famous say "Fuck it we'll try a new cut and whatever the fuck else we want!". If you put on a pair of Naked and Famous you will see what I mean.

jason
jason

too much gimmick - not enough substance - even at that weight - the brand is just to gimmicky - levi's never needed gimmick - plain and simple = long lasting power