PHENOMENON have started to showcase their initial items from the upcoming Autumn/Winter 2010 collection. Here is a preview of the items that will be released between late August until December. The PHENOMENON online store at ZOZOTOWN is taking pre-orders of the new releases and a preview look book is also uploaded for an idea of how they should be styled. Included in the collection are the skinny denims, jackets, shirts and cardigans. Also releasing this season is the first attempt by PHENONEMON to launch their footwear range. A series of Nubuck Mountain Boots and Cotton Canvas Sneakers compliment the collection.