COMPASS Show 2010 – INDUSTRY OF ALL NATIONS

By - August 5th, 2010

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While trade shows are more in tune to orders, contracts, and future deals, they are also opportune times to see new concepts.  At this season’s COMPASS, the footwear trade show organized by New York-base BPMW, there was one such concept, INDUSTRY OF ALL NATIONS.  Just 6 months old, the label is getting a considerable amount of interest during its debut this week.  Founded by the Gerscovich Brothers, INDUTSTRY OF ALL NATIONS is more or less a curated label.  By utilizing their expertise (two of the 3 brothers are architects while one worked in the banking industry), they were able to become purveyors of sort and sought out the most ideal products that fit into their business model organic, sustainable, environmentally sound, and fair trade.

For the label’s first product, they created the INDUSTRY OF ALL NATIONS Espadrilles, 100% cotton upper and 100% jute sole creation made in Uruguay, where the brothers found a locally owned factory that has been producing espadrilles close to 100 years ago.  There are no rigid backing or framework in these shoes.  In fact, they are sold in collapsible forms at retailers like OAK, Urban Outfitters, Steven Alan, and more…  One other interesting note is the affordability, the low-top version only retails for $35 while the high-top variant is just $10 more.  Next for the brothers is organic denim from India and authentic boardshorts from California.

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