Nike SB Welcome Paul Rodriguez To New York City Event | Event Recap

By - August 17th, 2010

Keeping with the momentum gained during last week’s World Basketball Festival, Nike, or more specifically Nike SB, returned to Harlem’s Polo Ground Housing Project and Rucker Park for an introduction/demonstration session with pro skater Paul Rodriguez and the rest of Nike SB team riders. In conjunction with the new Nike SB Zoom Paul Rodriguez IV (P-Rod 4), set to launch this Saturday, Nike SB constructed a temporary skate park within the court yard of Polo Ground Housing Project. With DJ Parler spinning, emcee Bobbito Garcia and original Zoo Yorker, Dave Oritz preceded over the festivities as P-Rod, Theotis Beasley, Daniel LeBron, Ishod Wair, Yongess Amrani, Erik Koston, and Shane O’Neill took turn at a run or two. In the midst of all the actions, BMX rider Nigel Sylvester stopped by to cheer on from the sideline. Afterwards, Nike SB organized an autograph session where P-Rod, Koston, and the rest of SB crew meet and greet fans who attended the event, some came as far as Texas. In the meantime, a special Nike SB exhibition at the Nike Stadium New York event space on Bowery will take place in the coming weeks.