EA Sports Triple Double Lounge – Event Recap

By - September 24th, 2010

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Last night EA Sports and NBA launched their Triple Double Lounge with some of New York’s most influential in attendance, including Mos Def, DJ Clark Kent, Mick Boogie, 9th Wonder and J. Cole who performed. “Triple Double’, hosted by EA Sports and the NBA, is a free three-day interactive event bringing together basketball, video games and art featuring celebrity athlete and artist appearances. Visitors can immerse themselves in game play and the craft of making video games while participating artists and DJs showcase their work—all inspired by basketball. In addition you can be the first to experience NBA Jam and NBA Elite 11 which are scheduled to drop in North America on 10/5 and Europe on 10/8. Through out the three day event Dwight Howard, Tyreke Evans, Dominique Wilkins, Roger Mason, Pete Rock and others are scheduled to make appearances. So if you are in the New York City area, make sure to stop by the EA Sports Triple Double lounge on 6th Avenue and 35th Street in midtown Manhattan. There will be chances to win special prizes, get your personalized NBA ELITE 11 cover shot, get a fresh fade in the barbershop plus much more.

EA SPORTS TRIPLE DOUBLE LOUNGE
960 Avenue of The Americas (6th Ave. & 35th St.)
New York City @ Herald Square

Event Dates:
FRIDAY, SEPT 24th to SUNDAY, SEPT 26th

Event Times:
Friday & Saturday – 12noon to 8pm
Sunday – 12noon to 5pm

Music Provided by:
DJ Sure Shot (Saturday only)

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