Freshness Week In Review: 10/25/2010 – 10/29/2010

By - October 31st, 2010

Nike Running

Freshness Week In Review: 10/25/2010   10/29/2010

Nike laced up and has been putting on exhibitions around the world, and rallying everyone else to slip into their new Lunarlon-soled sneakers to go out for a run. From Paris to New York, lacing up is officially the coolest thing to do.

» Nike Stadium – “Paris Running Club: Training 1 – The Canal St. Martin” | Video
» Nike Stadium – Lunar Installation | Paris
» Nike Stadium – Tim Barber x Nike Sportswear – “Burning Bridges” Exhibition


LeBron James x Nike

Freshness Week In Review: 10/25/2010   10/29/2010

LeBron is not just getting busy in the new season of NBA, but on the sneaker front, he has been quite busy as well. The new Nike Air Max LeBron VIII had just hit stores in a new colorway, and he had also recently released a slightly controversial ad with Nike Basketball, probing readers to think about the disparity between what he wants, and what his fans want from him.

» Nike Air Max LeBorn VIII (8) – Black/White-Sport Red | Available Now
» Nike Basketball – LeBron “Rise” | Video


Motorola x Freshness – GIVEAWAY | Begins Today

Here’s to a new phone for the Holidays, as Freshness and Motorola have partnered up to bring you Motorola Droid 2! So, get your game on, hit up the new MotoArcade, and hit up a new high score.

» Motorola x Freshness – GIVEAWAY | Begins Today


New Balance – Fall/Winter 2010 – Collaborations

New Balance has become the canvas for collaborations with Limited Edt. from Singapore and atmos and Secret Base, so cue new sneakers for Holiday 2010.

» Limited Edt. x New Balance – M577 BST
» atmos x Secret Base x New Balance – Golden Tiger M996


Leica M9 Titanium – By Walter De’Silva | Detailed Look

Leica had roped in the famed automobile designer, Walter De’Silva, to create the new Leica M9 Titanium. The only question? What took Leica so long?

» Leica M9 Titanum – By Walter De’ Silva

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