Freshness Week In Review: 11/01/2010 – 11/05/2010

By - November 7th, 2010

Freshness Week In Review: 11/01/2010   11/05/2010

One of the bigger happenings this week is slightly less frivolous on the stateside, as we had just completed the midterm elections, and to some’s dismay and some’s joy, the US House is now largely dominated by the Republicans, with the Republicans controlling 239 seats, and the Democrats with 188 seats. In New York, Paladino lost the Governor seat to Cuomo. Politics aside, New York City has been taken over by the Kardashian sisters, who had just opened the New York store of their boutique, DASH. On the same night as the DASH opening, Dr. Martens finally gets its stand-alone store in SoHo, with Burberry and Chanel as its chic neighbors. The weather continues to drop, but on Halloween night, the streets were taken over by NY Bridge Runners who are determined to celebrate the big party occasion with a little cardio instead of alcohol. adidas Originals released new winter-ready shoes for the colder weather, and NBA heats up with spotlight on new blood like John Wall, who had his NYC debut at the Madison Square Garden this past week, and of course, the man of insane assists, Rajon Rondo. Catch up on key things not to be missed before the week is over after the jump.

Nike x UNDERCOVER – Gyakusou International Running Association Collection Preview | Event Recap

Freshness Week In Review: 11/01/2010   11/05/2010

Jun Takahashi’s UNDERCOVER had collaborated with Nike to create a new campaign-cum-collection for this fall’s running theme, named the “Gyakusou International Running Association”. The collection was previewed at Nike 21 Mercer, and it attracted not just media from all over the world, but also fans of Takahashi.

» Nike x UNDERCOVER – Gyakusou International Running Association Collection Preview | Event Recap


Nike Stadium x NYC Bridge Runners – “Running Scared”  Halloween Night Run | Event Recap

There is nothing to get the heart rate revving like being chased by monsters and ghosts and ghouls. The NYC Bridge Runners gives runners a little dose of motivation with Nike Stadiums in an organized run for Halloween, “Running Scared”. The group of runners proved to be quite a formidable bunch, and definitely comparable to the traditional Halloween parade.

» Nike Stadium x NYC Bridge Runners – “Running Scared” Halloween Night Run | Event Recap


NIKE5 Japan – Invasion: Declaration | Video

In promotion of NIKE5, a special soccer boot designed for both indoor and outdoor surfaces, Nike Japan had released a new video, the “Invasion: Declaration” short which documents how NIKE5 conquers football.

» NIKE 5 Japan – Invasion: Declaration | Video


N*E*R*D – “Hypnotize U” | Official Video

The wait is finally over for N*E*R*D fans as the groups latest album, Nothing, has finally hit stores. And on the same day, N*E*R*D releases the video to “Hypnotize U”. Cue a sudsy Pharrell and a battalion of models.

» N*E*R*D – “Hypnotize U” | Official Video


Panasonic Lumix DMC -GF2 | Preview

After the highly acclaimed GF1, Panasonic has finally released specs and details of the new LUMIX DMC-GF2, which is 19% smaller than its predecessor. The camera will be available coming January.

» Panasonic Lumix DMC-GF2 | Preview


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