LACOSTE Legends Collection – Launch Party | Event Recap

By - December 10th, 2010

Lacoste The Power of 12

In the midst of laughter, good company, and an alcohol concoction by the name “Legendry Croctail” (yes, Croctail), LACOSTE launched its Legends Collection last evening at New York City’s Bloomingdale’s department store. The collection, which is to celebrate the iconic L.12.12 pique cotton polo shirt, enlisted help from 12 specialists in the field of art, design, media, and retail. Each participant, icon in their own right, was able to create a pair of LACOSTE sneakers that is now the basis of the LACOSTE Legends Collection. All 12 editions are now available at Bloomingdale’s No. 59 Metro section on East 59 th Street here in New York. A wider distribution will take place this weekend as the collection is set to launch at select LACOSTE retail locations.

i-D | Shoes Master | Sneaker Freaker | Jazzie B | Sebastien Tellier | Stones Throw Records | Bodega | colette | D-mop | ato | Christophe Lemaire | Tim Hamilton

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