Paris’ http://blackrainbowparis.com/”>BlackRainbow shop is well-known to the stylish Parisians as a go-to locale for all things in fresh streetwear. This lookbook for the shop, shot by http://guillaumelechat.com/”>Guillaume Lechat, features some non-touristy Parisian spaces, like le marché des enfants rouges (the red children market), Charlemagne’s Playground, chez Angela, and the 3rd District City Hall Square. In the shoot, American brands like Undefeated, Stussy, Supreme are juxtaposed with brands like Converse Jack Purcell and Barbour. Flip through the well-shop flipbook which features photos in a washed-out, California beach style lighting and get a sense of the other side of Paris’ culture. BlackRainbow is located on 68 rue des Archives, Paris 3e, so if you’re in the area, forgo the famous sites and make sure to take in some slick offerings at their shop.