The end of New York Fashion Week this Thursday will also mark the start of a new retail partnership, the VANS DQM General. Situated in the former Buckler SoHo store front, this collaboration between VANS and DQM will resolve 2 longstanding issues – the need of a VANS flagship store in New York City and an extra retail space to house DQM’s ever expansive merchandise portfolio. As Chris Keeffe, the current owner of DQM stated “Vans has this long and storied history coming out of California, but at DQM we felt like the story of what Vans means to people in New York City can still be told through the prism of our Vans experience: we don’t have pools to skate and we have snow on the ground for five months a year. We grew up finding a way to wear Vans that fit the style and climate of our city. I wanted to create a space where we can tell this story from the ground up; a place that’s rooted in our local community and makes sense to New Yorkers.”
Set to open this Thursday, September 15th, the new shop will carry a curated selection of VANS footwear, DQM apparel, DQM for VANS capsule collection, skate decks, and related gears for men, women, and kids. Operating hours will be 11 am to 7 pm, Monday through Friday, and 11 am to 6 pm on Sundays.
The VANS DQM General – New York
93 Grand Street | Map
New York, NY 10013
TEL #: 212-226-7776
Opening Date: September 15th, 2011 (Thursday)