Reebok “Reethym Of Lite” Featuring Verbal & Swizz Beatz | Event Recap

By - September 16th, 2011

Reebok  Reethym Of Lite Featuring Verbal & Swizz Beatz | Event Recap

On a scale that rivals Cirque du Soleil, Reebok officially launched its Reethym Of Lite campaign for the all-important Asia Pacific last evening in Tokyo. With well over 1000 people packed into Ebisu Garden Hall, guests in attendance was a wide swath of VIPs like supermodel Ai Tominaga, DJ Sam Lee of Hong Kong, Japanese star Beni, Malaysian DJ Xu from LAPSAP, models Elli Rose and Melody Yoko, A Bathing Ape‘s NIGO, and retailer BEAMS CEO Yo Shitara. A performance line-up equals to that of a music festival, the evening long festivities saw Trippple Nippples, Mademoiselle Yulia, DJ Lucas Valentine, and Taku. It was also the point of debut for The Run, a new song tuned by Verbal and Taku, as the duo m-flo, specifically for Reebok. The evening hit new high again however when Swizz Beatz took the stage. It was an evening true to Beatz’ Reebok theme song, International Party.

Reebok  Reethym Of Lite Featuring Verbal & Swizz Beatz | Event Recap

Reebok  Reethym Of Lite Featuring Verbal & Swizz Beatz | Event Recap

Reebok  Reethym Of Lite Featuring Verbal & Swizz Beatz | Event Recap

Reebok  Reethym Of Lite Featuring Verbal & Swizz Beatz | Event Recap

Reebok  Reethym Of Lite Featuring Verbal & Swizz Beatz | Event Recap

Reebok  Reethym Of Lite Featuring Verbal & Swizz Beatz | Event Recap

Reebok  Reethym Of Lite Featuring Verbal & Swizz Beatz | Event Recap

Reebok  Reethym Of Lite Featuring Verbal & Swizz Beatz | Event Recap

6 comments
ojo
ojo

this event seems so dope. i wish i was there...

fyohaters
fyohaters

let the haters hate. "only the risk taker, can be the creator." much respect to Verbal for not afraid of being VERBAL.

Astrodisiac
Astrodisiac

Y'all are some big time haters! I live for verbal's intergalactic swag. Where you been bro? Guess you been BROKE! I wish I could have been there. It looks so much fun.

boris
boris

verbal is more than a joke... pathetic and confused kid!!! somebody has to stop verbal

wtf
wtf

this verbal dude's style is so corny. he is making japan look terrible. he looks like a confused high school kid.