Nike LeBron 9 – Behind The Scenes | Video

By - September 20th, 2011

Nike LeBron 9   Behind The Scenes | Video

“…derived from this notion of unapologetically innovative…” exclaimed Charles Williams, the Senior Product Line Manager for Nike Basketball, during a recent discussion of the new Nike LeBron 9. Uncompromising performance, LeBron James‘ 9th signature footwear centers largely on the fact that James is a player of many strengths. One of which is his ability to plow his way through the opposing line-up, a factor addressed by designer Jason Petrie with not one but a three-point lock-down design. Provision like this usually means a lack of comfort, though this isn’t the case with LeBron 9. With a new composite upper made of Hyperfuse and Flywire 3.0, ventilation is kept at an optimal level, all done without added weight. See what other technical merits Nike was able to incorporate into this forth coming edition via behind the scenes video with Jason Petrie, Charles Williams, and the man himself, LeBron James.

Nike LeBron 9   Behind The Scenes | Video
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