Devotees of vintage Americana rags and work wears have one more place to shop this holiday season at the just opened RUGGED FACTORY. An physical extension of its periodical form, the new concept store is curated by the renowned Japanese magazine Free & Easy and operated by WORLD, the large Japanese fashion distributor. Fashioned itself after an old American general store, RUGGED FACTORY actualized the looks found within pages of Free & Easy with near perfect vintage replications. Divided into categories such as Army-Navy, Denim, Campus Life, Tweed & Leather, and Woodland Country, its almost a guarantee any aficionado would find something they like in the store. Unfortunately, the sole store in in Tokyo though there are plans for possible expansion in the near future.
Free & Easy Magazine – RUGGED FACTORY Concept Store
6-17-11 Jingumae | Map
Shibuya-ku, Tokyo Japan