In the summer of 2010 Nike and USA Basketball hosted the inaugural World Basketball Festival in New York City, a four-day celebration of the culture at large that surrounds the game, as well as its increasingly global reach. Leading up to the event, Nike’s Make Something program, set up to introduce kids to the opportunities in the world of arts, hosted a series of workshops in which attendees worked with creatives like Todd James and Ari Marcopoulos to design a product collection inspired by the countries competing in the World Basketball Festival: the U.S., China, Puerto Rico, France and Brazil. The resulting Hyperdunk 2010 Make Something pack is now set to release. It consists of a pair of Hyperdunk 2010 and a matching Destroyer Jacket, with each set corresponding to one of the participating countries from the World Basketball Festival. Look for the collection to drop this Friday at 21 Mercer.
Nike Sportswear 21 Mercer
21 Mercer Street | Map
New York, NY 10013
TEL #: 212-226-5433
Release Date: November 11th, 2011 (Friday)