Pop-up store? Please, that retail concept is so yesterday… The thing that is “in” this holiday shopping season is pop-up malls. Stacked neatly, dozens of refitted shipping containers are now part of BOXPARK, the world’s first pop-up shopping mall. Situated in Shoreditch, East London, and just opposite of the new Shoreditch High Street Station, the mall will house some fifty well-known retailers from the realms of fashion, arts, crafts, and lifestyle, including action sports brand etnies. The temporary location will offer the latest footwear and apparel collections from etnies, as well as way for the brand to connect with its fans. etnies at London’s BOXPARK officially opens this Saturday, December 3rd.
BOXPARK Pop-Up Mall
Shoreditch High Street Station | Map
Shoreditch, London England
Opening Date: December 3rd, 2011 (Saturday)