A crowd of over 500 guests, including select media and other brand big-wigs, got a first-hand look at the new http://gshock.com/” target=”_blank”>Casio G-Shock x http://deeandricky.com/” target=”_blank”>Dee & Ricky GA111DR-7A watch collaboration at the Trinity Place Bank Vault in New York City on November 29.
Keeping to the basics in terms of colorway and G-Shock functionality but not in style, the collaboration delivers a watch using only the primary colors, a design choice by Dee & Ricky that was inspired by Legos®. With the smooth contrasts of thegshock.com” target=”_blank”> G-Shock providing the occasion, DJ Mel Debarge and DJ Gravy along with special performances by Vinny Cha$e, Bobby 2 Flee and Swizzy Swinton provided the entertainment for the release party.
The watch’s specs include magnetic and shock resistance, 200m water resistance, an auto LED light, 48 city world time, a 1/1000th stopwatch with speed indicator, 4 daily alarms and 1 snooze alarm and 12 or 24 hour formats.
Images courtesy of Tracy Bailey.