Nike x UNDERCOVER – Gyakusou Spring 2012 Collection | Campaign Video

By - March 1st, 2012

Nike x UNDERCOVER   Gyakusou Spring 2012 Collection | Campaign Video

‘s streatwear brand  has been called “the essence of Japanese cool,” which, when combined with the athletic prowess of Nike, makes for a seemingly unmatchable line of apparel. Their highly-anticipated collaboration is slated for release on March 2 and, to help kick-off the collection’s launch, the duo released a short campaign video to showcase their apparel in action. The collection represents the finest of the two brands with each piece tying together Undercover’s functional and minimalist design ethos with ‘s high-performance design and material principles. The resulting set of garments represents the perfect combination of vibrant colors, functional fabrics, and breathable mesh. Take a look at the video for both the men’s and women’s line after the jump.

Director & Photographer:
Katsuhide Morimoto

Locations:
Japan (Black Desert) Oshima and (White Desert) Nakatajima

Nike x UNDERCOVER   Gyakusou Spring 2012 Collection | Campaign Video
0 comments