Nike+ FuelBand – The Inside Story | Video

By - March 5th, 2012

nike plus fuelband inside story video

“The entire insight behind the Nike+ FuelBand is motivation…”

While it is as simple as a desire to accomplish more, the technology behind the Nike+ FuelBand is a complex myriad of propositions. Literally a wrist worn computer, Nike‘s Stefan Olander and Kwamina Crankson had to simplify the device to little less than a common wrist watch. See the inside story of the Nike+ FuelBand and its transformative nature to the way you train.

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