EDWIN – London Flagship Store Opening Party | Event Recap

By - March 13th, 2012

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Denim lovers flocked to East London’s Shoreditch neighborhood last week for the exclusive grand opening party of Edwin‘s new London store. The Japanese denim brand joined retail compatriots Carhartt, APC, MHL and Anthem in opening a storefront in the city’s burgeoning shopping district in the last 18 months. The store itself featured a minimalist interior, designed with help by friend of the brand Mark Amos, with vintage Japanese accessories and reclaimed wood used on the flooring and walls to capture a warm, rustic aesthetic.  Click through for multiple images from the event, as well as a short video recap by BNTL.

EDWIN London
47-49 Charlotte Road | Map
London EC2A 3QT England

edwin london flagship store opens 02 EDWIN   London Flagship Store Opening Party | Event Recap

edwin london flagship store opens 03 EDWIN   London Flagship Store Opening Party | Event Recap

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edwin london flagship store opens 05 EDWIN   London Flagship Store Opening Party | Event Recap

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edwin london flagship store opens 09 EDWIN   London Flagship Store Opening Party | Event Recap

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