Audi Buys DUCATI For $1.1 Billion

By - April 18th, 2012

Audi Buys DUCATI For $1.1 Billion

For a time, it was the freshnessmag.com/2012/04/16/audi-to-buy-ducati-official-announcement-to-come-this-week-rumor/” target=”_blank”>worst kept secret in the auto industry, but its finally official today when German luxury car maker http://audiusa.com” target=”_blank”>Audi and its parent company http://vw.com” target=”_blank”>Volkswagen announced the acquisition of http://ducati.com” target=”_blank”>Ducati Motor Holding S.p.A. Founded by Adriano and Marcello Ducati back in 1926, the Bologna-base super bike brand fit in nicely with Audi’s other two Italian acquisitions over the past few decades – super car maker http://lamborghini.com” target=”_blank”>Lamborghini in 1998 and automotive design firm http://italdesign.it” target=”_blank”>Italdesign in 2010. The Ducati purchase, which valued by some to be around $1.1 billion dollars, also put Audi squarely in the position to overtake BMW, currently world’s top luxury auto manufacturer as well as premium motorcycle maker with brands http://bmwusa.com” target=”_blank”>BMW Motorrad and Husqvarna.

Audi Buys DUCATI For $1.1 Billion

Audi Buys DUCATI For $1.1 Billion

Audi Buys DUCATI For $1.1 Billion

Audi Buys DUCATI For $1.1 Billion

Audi Buys DUCATI For $1.1 Billion

Audi Buys DUCATI For $1.1 Billion

Audi Buys DUCATI For $1.1 Billion

Audi Buys DUCATI For $1.1 Billion

Audi Buys DUCATI For $1.1 Billion

1 comments
Mike Chilewe Jnr
Mike Chilewe Jnr

This is very good news and really a boost to Audi and vw It's good to have aggressive companies that want to stay ahead and keep up with competition at all times