Nike debuted the Free technology in 2004 and since then, it has impacted on the way footwear can not only support the feet, but to strengthen the feet at the same time. Nike Japan has creating an interactive exhibition titled The Super Natural Ride in the O-Yane Plaza at Roppongi Hills in Tokyo. This exhibition works with talented graphic designers, illustrators, and other creative studios in Japan to visualize the Nike Free concept. The two key elements of this exhibition are the Lightness Experience and Flexibility Experience, designed to showcase the unique attributes of the sneakers. Not only will the visitors see the artwork, the interactive experience should stimulate the mind and body.
6-10-1 Roppongi | Map
Exhibition Dates: May 11th, 2012 (Friday) – June 3rd, 2012 (Sunday) | 11am – 9pm