Nike Basketball – “The Ringmaker” Commercial | Celebrating LeBron James’ First NBA Championship Title

By - June 22nd, 2012

Nike Basketball   The Ringmaker Commercial | Celebrating LeBron James First NBA Championship Title

Sideline critics, stadium hecklers, sports analysts, doubters and haters have all fallen silent tonight as http://lebronjames.com” target=”_blank”>LeBron James leads http://nba.com/heat” target=”_blank”>Miami Heat to the http://nba.com/playoffs/2012″ target=”_blank”>2012 NBA Championship title. A quest nine years in the making, James had to finish in grand form with a triple-double and as the Finals’ Most Valuable Player. As chronicler of his career since his days as a young phenom, http://nike.com” target=”_blank”>Nike and its http://nikebasketball.com” target=”_blank”>Nike Basketball division created a TV spot to congratulate James’ success. Featuring a jeweler toiling away on a championship ring with a video montage of James’ basketball journey superimposed in the background, the ring was finally in completion last night along with a footnote that destiny is earned, not given.

Nike Basketball   The Ringmaker Commercial | Celebrating LeBron James First NBA Championship Title

Nike Basketball   The Ringmaker Commercial | Celebrating LeBron James First NBA Championship Title

Nike Basketball   The Ringmaker Commercial | Celebrating LeBron James First NBA Championship Title

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