The arrival of summer to New York City only means one thing – the return of http://freshnessmag.com/2011/08/01/nike-sportswear-ice-cream-truck-detailed-look/” target=”_blank”>Nike Sportswear Ice Cream Truck. Not much alterations since its introduction last summer and subsequent sabbatical over the winter, the truck does have one addition – a brand new digital camouflage wrap in the exact likeness as the just launched http://freshnessmag.com/2012/05/10/nike-air-force-1-premium-08-xxx-anniversary-high-frequency-digital-camouflage/” target=”_blank”>Nike Air Force 1 Premium ’08 High-Frequency Digital Camouflage. Of course the change in appearance is for a reason, the mobile retail platform will be selling the much sought after AF1 30th Anniversary Edition. Plus, the newly revamped Ice Cream Truck will be only storefront to get http://nikesportswear.com” target=”_blank”>Nike Sportswear “New York” graphic tee in digital camo print and a leather heart brooch made by participants to http://nike.com” target=”_blank”>Nike‘s summer youth project in NYC. While it will stay within the newly opened http://freshnessmag.com/2012/06/25/nike-rivington-court-opening-party-with-theophilus-london-event-recap/” target=”_blank”>Nike Rivington Court in LES for the time being, you can check on the truck’s location updates by simply following http://twitter.com/NikeNYC” target=”_blank”>@NikeNYC Twitter feed.
Photography: Poe for Freshness