Along with its official designation, Air Jordan IV Retro – White/Varsity Red-Black also goes by the more famous moniker of Air Jordan IV Retro “Fire Red”. More importantly, however, it helped to disseminate the notion of “sneakerhead” thanks to Spike Lee‘s 1989 Do the Right Thing. While this OG colorway saw shelves as a re-release back in 2006, most didn’t quite get the chance to purchase a pair. That is till next month, when Jordan Brand is bring back the popular colorway once again with a release date of August 4th. So mark you calendar now and don’t let this opportunity slip by you again.
Color: White/Varsity Red – Black
Release Date: August 4th, 2012 (Saturday)