adidas – AFC Ajax 2012/2013 Home Kit Launch | Video

By - July 24th, 2012

adidas   AFC Ajax  2012/2013 Home Kit Launch | Video

While its questionable over the legality of this stunt by http://adidas.com/soccer” target=”_blank”>adidas Soccer, it is certainly entertaining. In celebration of the new AFC Ajax’s Home Kit, adidas along with creative agency http://irisnation.com” target=”_blank”>Iris built a fictitious fitting room within the http://adidas.com” target=”_blank”>adidas Amsterdam store. As unsuspecting shoppers changed to the new jersey, the wall came apart to reveal a camera crew and players from Ajax congratulating them on their purchases. You certainly would not find this kind of marketing elsewhere except the libel-minded Europe. In the meantime, the new http://english.ajax.nl/” target=”_blank”>AFC Ajax Home Kit for 2012-2013 season is available at adidas retail locations and online store.

adidas   AFC Ajax  2012/2013 Home Kit Launch | Video adidas   AFC Ajax  2012/2013 Home Kit Launch | Video
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