Nike+ Festival of Sport 2012 Shanghai – Jordan Brand: House of Flight

By - August 26th, 2012

While basketball great Michael Jordan wasn’t taking part in these events, attendees definitely felt his presence during the last four days at Nike+ Festival of Sport 2012 in Shanghai largely thanks to the House of Flight exhibition. Curated by Jordan Brand, Nike and housed in a discreet shipping container on the grounds of Shanghai Stadium Sport Complex, the House of Flight features every crucial moments during Michael Jordan’s professional career. A time machine that took visitors from the past to the present, the exhibition elaborated each highlight with a mix of multimedia presentation and display of hard-to-find items, such as team jerseys and wall-to-wall Air Jordans… Thus far, its the most comprehensive look at the man who transformed the game, the sneaker trade, the definition of sportswear, and the meaning of “flight”.