size? x Staple Design x New Balance 577 – “Black Pigeon”

By - November 7th, 2012

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Akin to the biblical tale of the prodigal son but with a humorous spin, Staple Design and New Balance announced the third iteration to its “Columbidae” series, the so-called “Black Pigeon.” As with every collaboration by the New York-based creative agency, Staple Design spun a tale of intrigue…

In the beginning there were three pigeons; one grey, one white and one black in colour. When they were ready, the grey and white pigeons left the roost on their journey to explore their surroundings, the city of New York and the challenges it would bring. The Black Pigeon, however, was the outcast of the family. Kicked out of the nest for being too down-low and dirty he decided to travel the world, setting his mind on eventually meeting up with his elder siblings in The Big Apple. But on his quest, the Black Pigeon became lost. After a long flight, the youngest of the three pigeon brothers set himself down, only he wasn’t in New York; this was London.

And since the city is now London rather than New York, New Balance’s famed factory in Flimby, Cumbria joined the procession as well. In part as a “Made in England” 30th anniversary edition, the “Black Pigeon” features a mix of premium materials, from supple black leather paneling to a rip-stop nylon toe box with honeycomb pattern. A hint of white accents and pink felt liner are added to soften its rather stark appearance.

Partnering with UK retail chain size?, the Staple Design x New Balance 577 “Black Pigeon” will be available at size? store locations and New York City’s Reed Space on Saturday, November 17.

Release Date: November 17, 2012 (Saturday)

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